Norell is the combination of three companies active in the UK and international gift card business; Lifestyle, AnyCard and Savvy. The three complementary businesses span multi-brand and global gift card processing, payment, and reward and recognition programs, with operations in the UK, Europe and North America.

Yana partnered with Codex Capital in this transaction. Codex Capital is a London-based independent sponsor and one of the first independent sponsors in Europe.

Norell is the sixth investment of Yana European Small Cap Portfolio 3 SCSp, which aims to build a portfolio of attractive small-cap investments across Europe.